L’Oréal is to take over Body Shop International in a deal valuing the UK chain at about £652.3m ($1.14bn), the French cosmetics group said on Friday.On Friday L’Oréal said it would develop the UK company as a standalone business with Ms Roddick remaining in her current position as consultant and taking a new role as consultant to L’Oréal on community trade.
She maintained that L’Oréal’s ownership would not change the Body Shop’s ethical values. “It’s not deemed in nature that because they’re big and huge that they’re going to diminish our DNA. It can’t be done,” she said, calling the deal “the best safe place” for the business.
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